
Bake Swag for Miss Jones
Concept, copy, design, art direction and photography for an interchangeable line of Miss Jones Baking Co. apparel + curated products. (2016)

Miss Jones X Cherry Bombe Magazine
My Miss Jones Baking Co. sweater made it all the way to Martha, and she wore it on the back cover of Cherry Bombe Magazine.

"Bake it Better" for Miss Jones
Created the Bake-it-Better Challenge campaign as a way to engage people who might be using MJ mix for baking hacks. Developed a system of recipe content and collectible recipe cards, along with socially-geared giveaways to encourage action. #betterwithmissjones

Tattoos for Miss Jones
Concept and illustration for two tasty temporary tattoos, used for a variety of merchandising and marketing purposes in support of Miss Jones' cookie mix and new frosting launch.

NOSH with Tash
Creative direction, concept development, identity design + still photography for a really fun YouTube series about cooking.

Black Jet Baking Co.
Identity design work for San Francisco's Black Jet Baking Co.

Black Jet Baking Co.
Product photography for San Francisco's Black Jet Baking Co.

Black Jet Baking Co.
Identity design work for San Francisco's Black Jet Baking Co.

Black Jet Baking Co.
Identity design and photography for Black Jet Baking Co.

Black Jet Baking Co. Stickers
Copywriting and design for a community-focused collateral project, supporting the launch of Black Jet Baking Co.

Super Duper Studio
Creative direction, concept development, identity design and still photography for an out-of-this-world glass studio in Berkeley, CA.

Super Duper Studio
Packaging stickers for our space-themed glass company. Blast off.

The Botanist
Identity design work for plant-powered culinary pop-up, The Botanist.

The Botanist
Identity design work for plant-powered culinary pop-up, The Botanist.

The Botanist
Identity design work for plant-powered culinary pop-up, The Botanist.

The Botanist
Identity design work for plant-powered culinary pop-up, The Botanist.

The Botanist
Identity design work for plant-powered culinary pop-up, The Botanist.

UC Berkeley Graduate Documentary Film Festival
Identity and motion graphics for UC Berkeley's Graduate School of Journalism Documentary Film Screening Festival, 2017.

UC Berkeley Graduate Documentary Film Festival
Identity and motion graphics for UC Berkeley's Graduate School of Journalism Documentary Film Screening Festival, 2017.

"Joseph" by Dena Rash Guzman
Cover design and layout for a collection of work by Portland-Based poet Dena Rash Guzman for Hologram Press.

"Joseph" by Dena Rash Guzman
Cover design and layout for a collection of work by Portland-Based poet Dena Rash Guzman for Hologram Press.

Paper Flowers, Imaginary Birds by Amy Saul-Zerby
Original concept, illustration and layout for this incredible full-length book of poems from Be About It Press. (2017)

Glitterbomb for BloomThat
Card design + copywriting for a sparkly April Fool's Day special delivery.

Digital for BloomThat
Regular site copy, art direction, design, animation, and corresponding marketing campaign materials for eCommerce, eMarketing, social media and display ads.

MOTHER
Identity design work for Atlanta restaurant and lounge, MOTHER.

MOTHER
Identity design work for Atlanta restaurant and lounge, MOTHER.

MOTHER
Identity design work for Atlanta restaurant and lounge, MOTHER.

MOTHER
Identity design work for Atlanta restaurant and lounge, MOTHER.

MOTHER
Identity design work for Atlanta restaurant and lounge, MOTHER.

May the 4th for BloomThat
Art direction + flower "lettering" that accompanied the tagline "May the 4th be with you."

Influencer Card for BloomThat
Design, illustration and copywriting for this handy little discount card.

BloomThat V-Day Campaign
Art direction, copywriting, animation and design for an omni-channel Valentine's Day creative push.

BloomThat V-Day Campaign
Art direction, copywriting, animation and design for an omni-channel Valentine's Day creative push.

The Romy for BloomThat
Printed collateral, digital assets, design and copy for this "Galentine's Day" gift of legend.

Mints for BloomThat
Design + copywriting for custom mint tins as part of an on-demand "Jerkygram" gift. Stay fresh.

Doughbies Branding
Design system, typography and illustration for Doughbies' first out-of-home campaign. Included bus ads, display ads, postcards, stickers and social ads.

Doughbies SFMTA Campaign
Illustration, copywriting and design for a series of Doughbies ads that appeared on San Francisco Municipal Transit buses and streetcars.

Night Hours for Doughbies
Art direction, photography, design + copy for Doughbies' launch of late-night cookie deliveries on demand.

Doughbies' Social
Art direction, strategy, photography and copy for all social posts and ads. Objective was to make it feel fun, while focusing on regularly rotating cookie flavors.

Halloween Tricks for Doughbies
Concept, copy, art direction, photography and design for our Halloween giveaway.

Doughbies Party Kit
Concept, sourcing and design for Doughbies' celebration add-on.

Confetti Cookie for Doughbies
Pushing the limits of reasonable sprinkle usage since forever. Concept, art direction + launch of this colorful cookie.

E-mail for Zirx
Copy, design and strategy for a series of welcome e-mails for this valet parking on demand service.

E-mail for Zirx
Copy, design and strategy for a series of welcome e-mails for this valet parking on demand service.

E-mail for Zirx
Copy, design and strategy for a series of welcome e-mails for this valet parking on demand service.

Rethinking Walmart.com
Photo art direction for the new Walmart.com.

Nature Valley for Walmart.com
Photo art direction for the new Walmart.com.

Nest for Walmart.com
Photo art direction for the new Walmart.com.

Learning Resources for Walmart.com
Photo art direction for the new Walmart.com.

Google for Walmart.com
Photo art direction for the new Walmart.com.

Chicco for Walmart.com
Photo art direction for the new Walmart.com.

Makita for Walmart.com
Photo art direction for the new Walmart.com.

Health + Beauty for Walmart.com
Photo art direction for the new Walmart.com.

Wellness for Walmart.com
Photo art direction for the new Walmart.com.

Nintendo for Walmart.com
Photo art direction for the new Walmart.com.

Camping for Walmart.com
Art direction for the new Walmart.com.

Back-to-School for Walmart.com
Photo art direction for the new Walmart.com.

Ozark Trail for Walmart.com
Photo art direction for the new Walmart.com.

Cool Baker for Walmart.com
Photo art direction for the new Walmart.com.

Tampax for Walmart.com
Photo art direction for the new Walmart.com.

Chicco for Walmart.com
Photo art direction for the new Walmart.com.

Walmart Premium Photo
Photo art direction for the new Walmart.com.

Walmart Premium Photo
Photo art direction for the new Walmart.com.

Walmart Premium Photo
Photo art direction for the new Walmart.com.

Walmart Premium Photo
Photo art direction for the new Walmart.com.






































































